The Simple Purple Sweet Potato: It Is The Next New Fangled Super Food And It Should Be Coming To A Grocer’s Near You Soon.
With so many different fruits & vegetables we have seen it before claims that this or that next type of produce is going to be the next big ’superfood’. More recently with several different types of berries for example we have been told this by first scientists then the media & then finally by marketers. who has not received at least one spam email heralding the merits of the acai berry? . Anyway right now a strain of new sweet potato is being developed & tested as the new superfoods & it already has scientists boasting that the vegetable may actually stop people from developing cancer. Wow that is apretty heavy claim to make about any item from any food group. The logic here is that the designer sweet potato cultivated for its purple anti-cancer pigment is also thought to contain within it some anti-ageing & antioxidant chemicals. A new variety of purple sweet potato has been developed by agricultural experts in the US; the new variety boasts a somewhat thicker purple skin & flesh that is intended to increase the inherent cancer-fighting properties of the vegetable.. Soyoung Lim a researcher from Kansas State University claimed that it differed from purple sweet potato varieties currently found in most grocery outlets because both the newer potato’s flesh & skin were purple.
Lim said the potato’s colouring contained the chemical anthocyanin which is known to lower the risk of cancer & could even possibly slow down certain types of the disease. According to Lim “The colour is the important part because the purple colour is responsible for the amount of anthocyanin in the potato.” Two strands of Anthocyanin have already been used by scientists to treat colon cancer & it has even been found that the pigment also slowed down the growth rate of cancerous cells. Anthocyanin which produces red blue or purple colours in assorted types of food can also be found in blueberries red grapes & red cabbage in spite of this the specially grown purple sweet potato has a higher concentration of the chemical than any other species of potato. The new variety of purple sweet potato supposedly tastes sweeter than other varieties of potato but is still perfectly edible this according to Dr Weiqun Wang a scientist who was also involved in the testing of the potato.. According to Wang “It’s good not only for cancer prevention but other benefits like antioxidants as well.”
The high-concentration purple sweet potato is due for a series of clinical trials next year so it might actually be a while before it made available for retail to the general public. Certainly like I mentioned previously there have been so many other types of produce that have been the topic of claims as to their potential health benefits however I do not recall before any variety of food that was tagged with such a basic claim that carried with it such potentially major implications for human health & wellbeing. This is definitely a story that bears following as it develops through the next year.
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